Since meeting my co-founder in the 6th grade, I don’t think there’s ever been a conversation between Nick and I about what’s not possible. From wanting to be a fighter pilot, to a movie director, he’s always managed to figure out the process for accomplishing something. For him, nothing ever seemed impossible. And that mindset was contagious. So it’s no wonder that looking back I can’t recall a time in my life either where I was afraid of doing the crazy or the grandiose.
Check out our Spotter Up Podcast episode where we talk about growing up in North Carolina and our military transitions.
In 2021, Nick and I built and launched The Veteran Marketplace to Elevate Veteran Brands. We wanted to give US shoppers a convenient and trustworthy way of finding and shopping veteran owned businesses. It was also critical for us to maintain or even elevate the customer service standard we’ve all become accustomed to. And finally, to give people a truly great feeling about where their money is going.
The platform continues to evolve as we develop better ways of serving our customers and our merchants. One of the current evolutions happening behind the scenes is helping us be better storytellers. We want to create a connection between the shopper and the people behind the brands. Storytelling is a powerful way to attract and retain customers and there are some amazing stories that we need to be telling.
Currently, nearly a hundred brands sell on the marketplace, supplying over 2,500 products.
And this is just the beginning. You can find everything from jeans to hot sauce to chest rigs and custom holsters to toothpaste. All made by US veterans and mostly produced here in the states!
We truly believe we can provide REAL alternative, in time. Something people actually want to share with their friends and families. Shopping on The Veteran Marketplace means choosing to support a veteran, their family, and their business endeavor. It also means you’re investing in the domestic American economy—our middle-class backbone that politicians and corporations started breaking 40 years ago.
Are we there yet? Negative. Is it worth doing? Affirmative.