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About the Logo

A spotter is trained to look for things. In our Spotter Up logo, our Spotter is the omniscient strategist who looks at problems through a lens of opportunity. He sits atop his tower and holds command over the 360 degrees around him, as represented by the eight arrows, (six in view) in our black and white circular logo. From his line of sight, he can see around, above, below and beyond a problem. He isn’t stuck using the same movements, as a rook chess piece would do, because he breaks the rules when the rules plainly don’t make sense. He capably navigates himself around threats, and can go anywhere.

A Spotter is the known as the  consummate Chessman. He identifies issues, gathers information on the threats, devises a plan, and executes it successfully. In heraldry, the skull represents victory of life over death, and our spotter tower is a fortress that is a testament to his ability. Sometimes success is achieved by looking inside rather than beyond, and it is gained by listening to what you ‘know’. He is the sentinel that watches over others, himself, and learns in order that he can point the way out of danger.

 

 

AUT INVENIUM VIAM AUT FACIAM-I will either find a way or I will make one.

Legend has it that the military commander Hannibal said this to his generals after they told him it was impossible to cross the Alps on elephants.

Athletic fit and soft fabric. If we are out of stock we will have more products coming in usually NO more than 2 weeks from the date you ordered (usually 7 to 10 days). Some items must be in season before they can be ordered such as hoodies (usually Winter time). All orders come with one free, cool Spotter Up Sticker.

Spotterup promotes the idea of the classical “whole” man found in ancient texts. For our modern day he is the GUNFIGHTER, WRITER,  WILDMAN, MONK: Man of Action, Man of Intellect, Man of Emotion, Man of Spirit. This shirt is part of our GUNFIGHTER series. Expect to see many more designs under this archetype.

Consider the Athenian ideal of a balanced education. From the book Greek Realities: Life and Thought in Ancient Greece, By Finley Hooper “They could play some flute but should not neglect wrestling.” They avoided the excesses of life. They might focus on music or philosophy but spent enough time so that their bodies did not become soft.”

By Michael Kurcina

Mike credits his early military training as the one thing that kept him disciplined through the many years. He currently provides his expertise as an adviser for an agency within the DoD. Michael Kurcina subscribes to the Spotter Up way of life. “I will either find a way or I will make one”.

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